NSI Market-Ready Producers – PEI Edition

Through this five-week, part-time online training program you will develop essential producing skills and prepare a pitch package for a project you are currently developing.

Through this five-week, part-time online training program you will develop essential producing skills and prepare a pitch package for a project you are currently developing.

Program dates: May 3 to June 4, 2021

Location: Online

Application deadline: Friday, March 26 (4 p.m. AST)

Fees: This program’s fees are funded by Creative PEI/Film PEI

This training is for you if you meet all of the following criteria:

• you’re a PEI screen content creator committed to developing a career in producing

you have demonstrated experience in production, business affairs, legal, marketing, distribution or development

• you possess the rights to a scripted project currently in development.

• you can commit the necessary time to attend the training sessions and complete the assignments.

• you want to gain practical, pitching and producing experience while building your professional network.

NSI Market-Ready Producers – PEI Edition was created to foster the growth of PEI producing professionals and increase the reach of PEI production across Canada and globally.

Throughout the program, you will hear from and be mentored by national industry professionals, advisors and business experts. You’ll get feedback to further develop your project and expand your producing skills.

Five producers with strong projects will be selected. Since this is a virtual program, unsuccessful applicants will still be able to audit select sessions and gain valuable experience from the presenters.

This is a pilot program and the experience of PEI producers varies enormously, therefore the curriculum will be built around the skill gaps of the chosen producers.

Boot camp intensive (May 3 – June 4, 2021)

In total, you will attend up to 12 online mandatory sessions during the program ranging in length from one to three hours, Monday to Friday. Two to three sessions will be scheduled each week and will include interactive group discussions, round tables, peer reviews, presentations and masterclasses.

Topics may include business affairs/contracts; labour and employment law; fundamentals of running a workplace; principles of human resources and effective people management skills; financial planning and modelling; production finance and distribution (understanding tax credits, finance structures and cash flows); negotiation as well as case studies.

Additionally, each selected participant will work with a pitch consultant to prepare their pitch. The program will culminate in an online forum where participants will pitch their projects to a panel that may include producers, funders and broadcasters.


If you have questions or concerns regarding your application, or you need assistance completing the application, please reach out to program coordinator Shannon Shura who will do all she can to help (shannon.d.shura@gmail.com).

Important dates

• Applications open: Wed, March 10, 2021

• Application deadline: Friday, March 26, 2021 at 4 p.m. AST

• Successful participants notified by: April 1, 2021

• Boot camp intensive + pitch panel (online training sessions): May 3 – June 4, 2021

Eligible projects

– scripted (all genres)

If you have a non-scripted project, call the program manager to assess how this training will help you develop your project.

Program created and delivered by National Screen Institute; presented by CreativePEI in association with FilmPEI; funded by SkillsPEI and Canada Media Fund